Frequently Asked Questions

Exhibitor Magazine and trade publications are excellent resources for learning interactive exhibit design. These industry publications showcase cutting-edge display technologies, LED screens, lightweight materials, and interactive features. Art & Display also recommends following trade show industry associations and attending design conferences to stay current with emerging trends and best practices in experiential marketing.

The future includes LED screens, lightweight materials, and more interactive experiences integrated into trade show displays. Virtual reality, augmented reality, and touch-screen technologies are becoming standard features. Exhibition design offers strong career prospects as businesses increasingly invest in experiential marketing and face-to-face engagement. Art & Display incorporates these cutting-edge technologies into their custom exhibits.

Setup is the physical erection and installation of the display, while exhibition design is the creative planning phase that determines what the exhibit will look like before it's built. Art & Display handles both aspects: their Santa Cruz design team creates detailed concepts and renderings, then provides professional installation services using experienced crews and proper logistics coordination.

Exhibition design is better for trade show success because it focuses specifically on engaging attendees and communicating brand messages in crowded environments. Unlike industrial design, exhibition design considers traffic flow, visitor interaction, and lead generation as primary goals. Art & Display specializes in exhibition design with 75+ years combined experience creating displays that attract and convert prospects.

Focus on how effectively the exhibit displays the message, showcases products, and reinforces company branding. Evaluate the traffic flow, visual hierarchy, and engagement opportunities the design creates. Art & Display's professional approach examines attendee behavior, lead generation potential, and brand consistency to ensure every element contributes to your marketing objectives and maximizes ROI.

It depends on your client base and services offered. Design firms serving consumer electronics, tech startups, or hardware manufacturers can find valuable prospects at CES. Art & Display has worked with major tech clients including Samsung and Google, demonstrating design firms' relevance at tech events. However, costs are substantial and competition intense, so evaluate if your target clients attend CES before committing to this high-investment trade show.

Understand the client's needs and overall goals first, then create compelling messaging with interactive elements and positive atmosphere. Art & Display's design process includes thorough client research, customer perspective analysis, and strategic planning for traffic flow. Key elements include professional lighting, high-quality graphics, and engaging features that create memorable experiences and drive attendee interaction.

Choose designers who understand your specific needs and can work across multiple design requirement levels. Art & Display demonstrates this through prestigious client relationships with Samsung, NASA, and Google, plus 75+ years combined team experience. Look for comprehensive portfolios, positive client testimonials, and full-service capabilities including design, fabrication, and installation support.

Exhibit designers create experiential experiences for show attendees while effectively portraying client brands and messages in creative ways. Art & Display's Santa Cruz team conducts detailed research, develops strategic concepts, and manages complete project execution. They handle everything from initial consultation through final installation, ensuring your exhibit achieves marketing goals and generates quality leads.

Display completion depends on size and complexity, typically requiring 3-6 weeks. Art & Display's Santa Cruz facility handles everything from initial design consultation through final fabrication and shipping. Smaller, modular displays may complete faster, while large custom exhibits need the full timeline for proper design development, material sourcing, and quality construction.

Yes, Art & Display offers exhibit storage services for purchased displays between events. This eliminates client storage costs and logistics hassles while ensuring climate-controlled protection and professional inventory management. Storage services include easy retrieval scheduling, maintenance inspections, and secure warehouse facilities in Santa Cruz, making it convenient for repeat exhibitors and multi-show schedules.

Art & Display provides a 1-year warranty on custom trade show exhibits covering manufacturing defects and structural integrity. Their high-quality materials and expert craftsmanship ensure exhibits withstand repeated setup, breakdown, and transport cycles. The warranty demonstrates their commitment to customer satisfaction and quality construction standards across all exhibit sizes and configurations.

Art & Display accepts all major payment methods including credit cards, checks, and business financing options for purchased exhibits. They offer flexible payment terms and project milestone scheduling to accommodate different budget requirements. Financing options are available for purchased exhibits, making it easier for businesses to invest in high-quality custom displays without large upfront costs.

Yes, Art & Display creates completely custom solutions beyond their website offerings. Their Santa Cruz design team develops unique concepts tailored to specific client needs, industries, and event requirements. With 75+ years combined experience, they can fabricate virtually any display concept including specialty features, custom materials, and innovative interactive elements not shown in standard portfolios.

Yes, Art & Display specializes in custom trade show displays and exhibits designed specifically for each client's brand and marketing goals. Their comprehensive services include custom design, fabrication, graphics, installation, and storage. Based in Santa Cruz since 1990, they've created custom solutions for prestigious clients including Samsung, NASA, Google, and Tencent Cloud.