A Seamless Visual Experience for One of the Internet’s Most Trusted Gatekeepers
When HAProxy Technologies hosted their flagship user conference in San Francisco, they called on Art & Display to design an event environment that matched the precision and performance their users expect from the world’s most trusted load balancer.
HAProxyConf 2025 took place from June 3 to 5, 2025, at the Mission Bay Conference Center, featuring hands-on workshops at the LUMA Hotel. More than 300 engineers, DevOps experts, SREs, and security leaders from companies such as PayPal, Roblox, Clover, and Criteo attended the event.
Purpose-Built for Performance
The HAProxyConf 2025 event focused on efficiency, security, and scalability. Art & Display delivered customized solutions from directional signage and branded registration desks to keynote backdrops and breakout session staging support:
Hands-on Workshop Day
Custom signage and space design for interactive pre-conference sessions led by core developers.
Two Full Conference Days
Stage design for keynotes and talks, including Kelsey Hightower and Hussein Nasser.
Sponsor & Networking Spaces
Branded lounges, café areas, and elegant setups for evening receptions and sponsor socials.
What We Delivered
Why This Matters for Your Next Event
Get support for high-level audiences like DevOps, engineers, and technical leadership with polished, professional staging.
Get custom exhibits that demonstrate how cohesive branding enhances attendee engagement across multi-day, multi-venue events.
Art & Display can handle full event logistics—registration, signage, breakouts, and sponsor areas.
We’ll help reinforce your brand’s credibility for product launches, especially in infrastructure, security, and SaaS.
We’ll help you create consistent visual experiences across pre-conference workshops, conference floors, and evening receptions.
Shows how even deeply technical content can be presented in a clean, modern, and visually compelling way.
Ideal for corporate events, developer conferences, executive briefings, partner showcases, and community summits.